ROLLER to Shopify Post-Visit Discounts
Automated Shopify discount code delivery triggered by ROLLER ticket redemption so guests receive a personalised post-visit offer within hours of leaving - turning every check-in into a repeat purchase opportunity.
Every guest who checks in at your venue represents a warm lead for your Shopify store - they have just had a positive experience and they are still thinking about your brand. Most operators never act on that window. The check-in event sits in ROLLER, unconnected to any post-visit marketing or eCommerce trigger, and the opportunity to convert the visit into a Shopify purchase disappears within hours. This Integration Pack uses the ROLLER ticket redemption event as a trigger. The moment a ticket is redeemed at check-in, IntelliPaaS generates a unique Shopify discount code and schedules it to be sent to the guest's email address two hours after their visit. The guest receives a personalised message - a thank you for visiting paired with an incentive to shop your merch store - at exactly the moment they are most likely to act on it. A single untapped trigger in ROLLER becomes a direct, automated revenue bridge to Shopify.
Why deploy this use case
Every ROLLER ticket redemption automatically generates a unique Shopify discount code and schedules delivery to the guest's email two hours after their visit.
The discount code email reaches guests two hours after leaving the venue - timed to land while the visit is still fresh and the likelihood of a Shopify purchase is highest.
Each guest receives a unique, single-use Shopify discount code so the offer is personalised and the redemption rate is trackable per visit.
The ticket redemption trigger - untapped by most ROLLER operators - is used to create a direct, automated revenue bridge between in-venue visits and Shopify merch store purchases.
Operators running high check-in volumes convert a percentage of every day's guests into Shopify customers automatically without any manual post-visit marketing effort.
Repeat purchase revenue from the Shopify store is directly attributable to the ROLLER check-in trigger - creating a measurable, automated post-visit revenue stream.
Questions teams ask
How quickly can we get the ROLLER to Shopify Post-Visit Discounts Integration Pack running?
Most teams are live the same day. Connect your ROLLER and Shopify accounts, confirm the field mapping and the agent starts running against your own data. There is no infrastructure to provision and nothing to deploy.
Do we need to write any code?
No. The Integration Pack ships with the trigger, the agent logic and the actions already configured. Everything is adjusted from the IntelliPaaS dashboard, so your operations team can own it without waiting on engineering.
How often does data sync between ROLLER and Shopify?
The agent runs on every qualifying event in ROLLER, so records reach Shopify within moments rather than waiting for an overnight batch. You can also put the Integration Pack on a schedule or trigger a run by hand when that suits your process better.
What happens if a record fails to sync?
Failed runs are retried automatically, and anything still unresolved is held in a review queue with the full error trace attached, so nothing is dropped silently. Your team is alerted and can replay the record once the cause is cleared.
Can we customise the field mapping?
Yes. Every field mapped between ROLLER and Shopify is editable, and you can layer on your own conditions, filters and transformations without leaving the Integration Pack.

